“‘Nature Positive’ is a recently agreed upon global goal to “halt and reverse nature loss by 2030 on a 2020 baseline and achieve full recovery by 2050.” It is a goal I hope everyone can get behind.

“But if we want to achieve this goal, and regenerate nature, then every stakeholder in society – including business, finance, government, society, and academia – also needs to know what they can do about it, and how they can integrate this goal into their own activities.

“That is what ‘Becoming Nature Positive’ is about. This book provides a panoramic view of what Nature Positive is, how it came about, and how a broad coalition of stakeholders is going about achieving it. I hope you find it an inspiring read and invite you to join us in our quest to make Nature Positive a reality.”

André Hoffmann, Vice-Chairman of Roche, Board Member of World Economic Forum and supporter of the Nature Positive Initiative.

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With thanks to all authors and co-authors, contributors and endorsements:

• Marco Lambertini, Convener, Nature Positive Initiative
• Joseph W. Bull, Associate Professor, Climate Change Biology, University of Oxford
• Harvey Locke, co-founder, Yellowstone to Yukon Initiative
• Leroy Little Bear, Blackfoot researcher, professor emeritus, University of Lethbridge
• Éliane Ubalijoro, CEO, CIFORICRAF
• Brigitte Baptiste, Chancellor, Universidad Ean
• Fuwen Wei, Deputy Director, Endangered Species Scientific Commission, P.R. China
• Eva Zabey, CEO, Business for Nature
• Dorothy Maseke, Africa Lead, Nature Finance and TNFD, and Head of the African Natural Capital Alliance Secretariat
• Carlos Manuel Rodríguez, CEO and Chairperson, the Global Environment Facility
• Sonja Sabita Teelucksingh, Adviser to the CEO and Lead, Data and Analytics Division, the Global Environment Facility
• Johan Rockström, Director, Potsdam Institute for Climate Impact Research
• M. Sanjayan, CEO, Conservation International
• Yana Gevorgyan, Director of Secretariat, Global Earth Observation Network
• David Boyd, Associate Professor, University of British Columbia, and Former UN Special Rapporteur on human rights and environment
• Gavin Edwards, Executive Director, Nature Positive Initiative Secretariat
• Peter Bakker, President and CEO, World Business Council on Sustainable Development
• Mark Gough, CEO, Capitals Coalition
• Akanksha Khatri, Head, Nature and Biodiversity, World Economic Forum
• Erin Billman, Executive Director, Science Based Targets Network
• Eelco Van Der Enden, former CEO, Global Reporting Initiative
• Grethel Aguilar, Director General, International Union for Conservation of Nature
• Lucy Almond, Director and Chair, Nature4Climate and Strategic Communications Lead, Tropical Forest Alliance, World Economic Forum
• Jennifer Morris, CEO, The Nature Conservancy
• Tony Goldner, CEO, Taskforce on Nature-related Disclosures
• Jessica Smith, Head of Nature, United Nations Environment Programme – Finance Initiative
• Romie Goedicke den Hertog, Nature Co-Lead, United Nations Environment Programme – Finance Initiative
• David Atkin, CEO, UN Principles for Responsible Investment
• Andrew Steer, former President and CEO, Bezos Earth Fund and World Resources Institute
• Carlos Eduardo Correa, former Minister of Environment & Sustainable Development, Colombia
• Onno van den Heuvel, Global Lead, Nature Finance/BIOFIN, UN Development Programme
• Brian O’Donnell, Director, Campaign for Nature
• Kirsten Schuijt, Director General, WWF International

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Watch the special virtual launch event during the We Don’t Have Time MILJÖL & Make Science Great Again Celebration, here (01:41:00 into the broadcast).

Launch events were held:

• 4 June 2025: Launch webinar (option 1)
• 5 June 2025: Launch webinar (option 2)
• 26 June 2025: In-person flagship launch event as part of London Climate Action Week